“Coopetition" is a business term for “cooperative competition” whereby competitors share costs and work together on parts of their businesses in which they do not compete” (Combs & Davis, 2010).
Coopetition describes how organisations cooperate with business stakeholders in order to pursue profits (Luo, 2004).
- Cooperation and Competition
- Based on the theory that in addition to businesses that compete for suppliers and customers, there are providers of complementary products and services
- Relationships in business don't have to be win-lose. Sometimes both parties can win.
- Coopetition occurs when companies collaborate in areas of their business where they do not believe they have competitive advantage and where they believe they can share common costs
- Closely related to Game Theory
The latest definition of Coopetition as defined by Bengtsson and Kock (2014): “Coopetition is a
paradoxical relationship between two or more actors simultaneously involved in cooperative and competitive interactions, regardless of whether their relationship is horizontal or vertical. "